Steps in the STOP! Don’t Send That Resume™ Approach
- Create a list of target employers. You can pick employers in a particular industry, or employers of a particular size (or both). You can use the LinkedIn Advanced People Search to find employers to target.
- To do that, navigate to LinkedIn, log in, and click on the word Advanced at the top of the page next to the open Search box. That will take you to the Advanced People Search page.
- On that page, use keywords and zip or postal codes to search the vast LinkedIn database and find the profiles of people whose profiles contain the keywords you specified and who are located in the zip or postal codes you chose. These folks work for employers who could be on your target list!
- You can also choose target employers by reading your local business newspaper to see which employers are growing, merging, launching new products and otherwise making changes.
- You can continually shift and update your target employer list over time. You are not stuck with your initial list of target employers!
- You can also add to your target employer list by reading the job openings on Indeed.com and SimplyHired.com or other career sites that you like. You can learn about organizations by reading their job ads. You can apply for jobs you see posted online without following the directions listed in the job ad. You can use the STOP! Don’t Send that Resume approach to reach out to hiring executives, instead!
- When you are ready to begin contacting hiring managers, you’ll begin by researching the employer. Read its website carefully and conduct a Google search on the employer name. Use not only Google web but also Google News to learn about the organization.
- What is new in the organization? What do other websites and publications say about them? What sorts of Business Pain™ might they be dealing with, based on their size, age and other factors, like growth or consolidation in their market space?
- Think about your hiring executive inside your first target employer. What is that person’s title?
- You must know, or make an educated guess about, your hiring manager’s title in order to send a Pain Letter™. If you are a Purchasing Agent, your hiring manager is likely to have one of these titles:
- Purchasing Manager
- Procurement Manager
- Materials Manager
- Operations Manager
- Operations Director
- Supply Chain Manager
- Now that you know your target employer name (the company name) and you have ideas about the title of the person who would hire you, you can go back to LinkedIn to find your hiring manager’s name. Use the Advanced People Search page again.
- This time in your search of the LinkedIn database, enter the company name and the most likely title of your hiring manager. That search may turn up your hiring manger’s name. If not, try another likely title for your hiring manager.
- You can also search the employer’s website to find your hiring manager’s name. Lastly, you can conduct a Google search using the company name and the most likely title for your hiring manager.
- We are able to find the name of a specific target hiring manager in about 85% of our searches. In very large organizations like IBM, it is harder to find your hiring manager’s title, because so many managers may have the same title. In that case, you can write to the head of your function – Marketing or Engineering, for instance – rather than to your specific hiring manager.
- You need a few more things in order to send your Pain Letter directly to your hiring manager. You need a Pain Hypothesis. You also need a Hook. That is a piece of good news that the company has announced within the past six months. You can find your Hook most often on the employer’s own website, in the News or Pressroom section of the site.
Does this sound like a lot of work? Your research will pay off when you get interviews based on your Pain Letter approach to hiring managers!
Human Workplace CEO Liz Ryan has been writing a lot of columns lately on the topic of salary disclosure. What’s your take? Do you think that job-seekers should share their past and present salary information, or keep it to themselves?
Here are some columns Liz has written on the topic of sharing your salary information:
Here’s a video about the issue, too! What’s your opinion? Leave a comment and tell us!
We turned the clocks ahead one hour this weekend. This video from the comedienne Lady Kee (on the next page) made us laugh — we feel the same way!
The flip side is that the changing seasons remind us that life is moving ahead. What are your plans for the rest of 2015? What are you doing to grow your flame?
Here are some flame-growing ideas:
- Get a journal, one that you really like, and write it in every day or every other day. Write about what you did and what you thought about during the day. Write about your career or your job search. Write about your conversations during the day and what you’re thinking about.
- Get outside, even if the weather is not the greatest. Take the dog for a walk. Park the car a few blocks away from your job and walk the rest of the way. You’ll get ideas that way!
- Call an old friend you haven’t spoken with in a while.
Leave a comment and tell us what you’re doing to grow your flame and your mojo this month!
All the best,
Tuesday, February 24th, 2015:
Human Workplace CEO and Founder Liz Ryan will join Lindsay Woods, host of the Tuesday Talk Show, on KRFC-FM radio to answer your job-search, career, workplace, networking, branding, entrepreneurial and leadership questions.
Call in and chat with Liz Ryan and Human Workplace COO Molly Campbell about your job or your job search! Here are the details.
Get a big dose of mojo chatting Liz with Liz and Molly LIVE on the radio on Tuesday, February 24th, 2015 from six to seven p.m. Mountain time!
Happy New Year from Human Workplace! We are delighted to be launching our new Premium Site just as we enter what we hope will be a bountiful new year, filled with adventures!
We all look at the change of the calendar as a great opportunity to reflect on our progress, both in our lives and our careers, and to make goals for the new year.
Here are three new Human Workplace conversations about the new year, goal-setting and reflecting on the year just past:
As you browse our new-and-improved Premium Site, ask yourself these questions about your 2015 adventures:
- What do you want from the year 2015?
- Where do you envision yourself on December 31, 2015? What would you like to be doing one year from now that you’re not doing now?
- What is the one thing that you would like to change in any area of your life in 2015?
As we build out our new Premium Site, we’ll be adding new content to it all the time.
If you’re looking for the Premium Articles database from our former Premium Site, it is here.
Looking for our Videos database? it’s here.
Download more Premium Member eBooks here!
Check out Premium Member webinars here!
Let us know how we can help you grow your flame in 2015! Thank you for being part of the international Human Workplace movement to reinvent work for people!
All the best,
I got fired twice between my eighteenth and nineteenth birthdays. First, I got canned from the job at Burger King for calling in sick when I wasn’t actually sick. My roommate Bev had gotten some tickets to see the band Boston play at Madison Square Garden. I was 18 in the summer of 1978. Was I going to pass on that invitation? As my kids would say, Hale Naw! I went to the concert.
My crew chief, a half-wit from a rival high school to mine, was also at the show and spotted me in the crowd. So much for that job! I called into Burger King the next morning to get my hours for the coming week. They said “:Bring in your uniform!”
Naturally, I said “Come and get it!”
I got another job the following day. A person with a pulse and two neurons firing could get a minimum-wage job without much trouble in 1978. I got fired again for no good reason on my nineteenth birthday. I was working as a waitress at Brew and Burger in Manhattan, making bank – over a hundred bucks a shift, cash.
My friend Dee Dee and I had tickets to a club for New Year’s Eve. The club was in the garment district somewhere, south of the Port Authority. The place was called Ipanema. It was our favorite club. We had our spangled disco duds all ready for the big night, and both of us were scheduled to leave the restaurant at ten p.m. It was my nineteenth birthday. We planned to see the ball drop in Times Square and then hit the club until morning.
A roving Brew and Burger supervisor stopped in at our restaurant and told the entire staff to stay until two a.m., because the restaurant was hopping. “We scheduled these hours months ago!” we protested. “Too bad,” said the supervisor. “Leave early and you’re fired.” At midnight Dee Dee and I went downstairs to the locker room, changed into our disco outfits and our high heels and headed out, jobless and proud.
I realized that the threat “You’ll be fired!” was a control mechanism. The roving supervisor was throwing her little petty power at us in hopes of getting us to put her needs above our own. I got a job at a different Brew and Burger a week later. Getting fired is not a big deal. When you get fired, you get inoculated. You realize that it’s up to you how you feel, and not other people.
It’s a new year! What will 2015 mean for your career?
Is this a good time to brand or re-brand yourself, write your Human-Voiced Resume, construct awesome Pain Letters to get your hiring manager’s attention or dive into an Extreme Career Makeover?
On February 7th, 2015, we’re launching a brand-new new four-week course, Negotiation for Job-Seekers, plus our eight ultra-popular other four-week virtual courses!
Check out our nine Four-Week Virtual Courses and pick the one that suits your situation!
Each Four-Week Virtual Course will begin on February 7th, 2015 with Lesson One and wrap up with Lesson Four on February 28th, 2015.
These Four-Week Virtual Courses are Launching on February 7th, 2015:
- Negotiation for Job-Seekers: Our New Course for February!
- Writing My First Pain Letter
- Networking for Job-Seekers
- Humanize Your Resume
- Grow Your Job Search MOJO
- Find Your Hiring Manager
- Create Your LinkedIn Profile
- Interviewing with MOJO and
- Set Your Career Direction
GET A FREE JOB-SEARCH MOJO PACKAGE!
When you are one of the first fifty course members to register for any of our new Four-Week Virtual Courses, you’ll receive our $140-value Job Search MOJO Package as a registration gift!
Your Job Search MOJO Package is an instant download.
You’ll download your MOJO Mega Pack full of career and branding materials from your course registration receipt.
You can start your career reinvention and job search learning right now!
GET A FREE FOUR-WEEK VIRTUAL COURSE!
When you are one of the first 50 course members to register for any $299 12-Week Virtual Course, you’ll receive a FREE Four-Week Virtual Course of your choice!
When you register for your 12-Week Virtual Course, we’ll ask you which Four-Week Virtual Course you’d like as your FREE registration gift. It’s your choice!
EVERY member of our 12-week virtual courses will also receive our $140 Job Search MOJO Package as a registration gift.
As long as this message is posted on our blog, the free Four-Week Virtual Course offer is still in effect.
Frequently Asked Questions about Human Workplace Virtual Courses
How do your virtual courses work?
When you register for a Human Workplace 12-week or Four-Week Virtual Course, you’ll receive one lesson per week each Saturday from the course starting date to its ending date. On the first Saturday of the course — November 22nd, 2014 — you’ll receive Lesson One. On the next Saturday, you’ll receive Lesson Two, and so on. You’ll work on your lessons as it suits your schedule during the week. You’ll collaborate with your fellow Virtual Course participants using our Community Discussion page.
Do the new Four-Week Virtual Courses duplicate or use the same curriculum as the 12-Week Virtual Courses?
No! All of the content in our new Four-Week Virtual Courses is brand new.
If you want to learn about Pain Letter writing and choose our new Four-Week Virtual Course Write Your First Pain Letter, and at a later point join our more in-depth 12-Week Virtual Course Crafting Compelling Pain Letters (or vice versa), you’ll learn new techniques each time.
If I register for a 12-Week Virtual Course registration and get a free Four-Week Virtual Course as my registration gift, can I save the Four-Week Virtual Course for later? I might be overwhelmed taking two courses at once.
For sure! You can begin your free Four-Week Virtual Course during any month until June, 2015.
Have questions for us? Reach us here!